Thursday, January 24 • 1:00 pm – 5:00 pm
Jeff Hornsby, PhD – University of Missouri-Kansas City, Global Department of Entrepreneurship and Innovation
Katia Passerni, PhD – St. John University, College of Professional Studies
Luca Iandoli, PhD – St. John University, College of Professional Studies
Ayman El Tarabishy, PhD – The George Washington University, School of Business
Jean Francoise – HEC Montreal
Paul Swiercz, PhD – The George Washington University, School of Business
ICSB is proud to announce a new global initiative to fulfill our mission of continuing management education with the goal to promote entrepreneurship. Our program is called ICSB Global and it constitutes of state-of- the-art certificate programs. We are proud to announce the launch of the ICSB Global Certificate Program on Creativity and Innovation.
Years ago, creativity and innovation were mainly associated with art, entertainment or recreation, and only in very particular cases, it was related to the world
of organizations. However, this has changed. Currently, innovation and in particular, creativity, is considered fundamental in different areas. This can be seen in a report about the future of work published by the World Economic Forum in 2016, where creativity is among the three most important skills required for 2020. This presents a serious demand that organizations have to be innovative for their own competitiveness in a global context. Furthermore, they have to create new products and services to stay relevant. Innovation is decisive with respect to the levels of competitiveness in companies, sectors and also in the economy of the countries. In today’s business, executives and organizations must carry forward a professional innovation management in their particular context. In other words, each organization or entrepreneur must model their businesses in a unique combination that allows them to detect opportunities for innovation and successful execution capabilities.
Each ICSB Global certificate requires you complete three (3) mandatory modules followed by two (2) elective modules from the many provided. The ICSB Global certificate offers an invaluable experience of being able to interact with participants from across the globe and from a variety of backgrounds, experiences, and knowledge. ICSB brings over 60 years of knowledge to this certificate program.